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For readers, dreamers and big thinkers.

Curious to know how we do things at SnapPea? Give our blogs a read to gain a little insight on your own!

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Education

How to Talk to Your Customers and Boost Your Business

Are you striving to boost your business by building strong connections with your customers? Look no further, as the key to achieving this lies in talking to your customers. By understanding your customers’ needs, preferences, and pain points, you can create better products and services that ultimately address real needs,

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Design

Elevating your designs from boring to delightful

A breakdown of how to create delightful designs. How do I get started? ‘I’d rather my users be bored than confused’. Design briefs are brought to us as a confusing puzzle, waiting to be solved. Our first responsibility as Designers is to eliminate points of stress, ambiguity, and confusion in

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Design

Working hand in hand with developers to build the right design

Here are some ways to improve your handoff process. It is essential to prioritize healthy and efficient collaboration between designers and developers throughout the entire design process. Whether you’re at a large corporation or a small startup, designers should look for opportunities to streamline the development hand-off process. At the

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Thinking of hiring? Consider outsourcing.

Updated: Oct 6, 2022 Here are a few reasons to go the agency route rather than hiring more staff. Time & Money Finding qualified candidates is a daunting task. Not only is it time-consuming, but it’s also expensive and stressful. “It costs employers an average of $4,129 and takes an average

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Business

A New Era for SnapPea Design

After eight years of operation, SnapPea Design is entering a new era with a refreshed brand identity to better align with the ways we’ve evolved to deliver value – creating a stronger and clearer presence in new and existing markets. Designed by: Myah Stover, Steve McPhee, Steven Fyke, and Victoria

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Interested in learning more from us?

Check out our courses built by industry-leading experts for a closer look at all things product design and growing your business.

Course 5: Next Steps

Oh, you thought you were done? You’re not done. But here’s the best part, you don’t need us anymore! Time to focus on SEO and build some organic traffic. There’s nothing better than waking up to a full page of orders from FREE traffic.  

“But I’m launching another product!” or “My market is changing.” We have a course for that too, but you already have it.  Jump back to course 1 and let’s go again! Chances are we’ve updated again too! 

Course 4: Next Steps

Congratulations on creating a PRD / POC.  It’s a critical step in development that a lot of people skip. Trust me, we’ve seen how bad that can go later.  The last thing you want is to solve a problem, but price yourself out of the only market that cares. If everything is lined up, the only thing left is to sell. Grab course 5 and build those pages that convert!

“Wait, my numbers don’t quite work!!” – Fear not, at this point there’s always a solution.  You can go back to course 1 and find a new story to sell the product you have, or go back to course 3 and see is a different solution is just as interesting to your market. 

Course 3: Next Steps

You’ve build and tested pages to prove the solution you’re building is exactly what your customers are looking for! Amazing! Lets move on to defining your product and ensure you can make money as you scale your solution. 

Didn’t quite get the results you were expecting? No problem.  Take what you learned in course 2 to find a new angle, or go back to course 1 and refine your problem.  Sometimes the problem resonates, but people don’t want a solution, they just want to complain. 

Course 2: Next Steps

Through this course you find out what your competition is doing, and how you can shine above the noise! Competition isn’t always just another product. It can even be a behaviour or just being lazy.  

If you go through this course and now have the confidence to differentiate your solution, move on to Course 3, and make sure your product aligns with your customers expectations.  

Did you find something you didn’t expect, but you want to promote? Go back to course 1 and prove it! 

Course 1: Next Steps

Course 1 is all about validation. We have some KPIs that give you the confidence you need to move forward.  If you don’t hit them on the first try, try again.  Some people want to jump ahead, but it will bite you later.  Keep on refining your solution at this stage to save you hundreds of thousands developing a solution that may never scale!