We'll show you how to use AI to Validate your business, with real targeted audience.

Welcome to 2024!  We have a propriety methodology to use AI to 


We’re going to give you an incredible offer.  See, I’m guessing you dropped in because you’re building a new product or new company, and that thing you clicked is helping us to understand your pain points.  We do this regularly to make sure we’re always on top of changing trends in the market.  It’s a proven method, that we teach in incubators and accelerators across North America.  

It's taught by these two

But don’t let their appearance fool you.  They actually know what they’re talking about.  They bicker like and old married couple, but they’ve been doing this a long time.  

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Rob Farnham
Digital Marketing Expert

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Steven Fyke
Product And Service Design

With these 2 in charge, you might be wondering what the hell kind of course could this possibly be. You might not believe me, but what if I told you it:

  • Helped companies in 2023 raise almost $4,000,000. 
  • Showed that 90% of what people thought were their customers pain points, no one cared about. 
  • Helped 40% of the companies in the course pivot to a more profitable market. 
  • Starts to build your inbound funnel.
  • Works for both B2B and D2C companies. 
  • And when you pass, you’re eligible for our ventures program where we invest in your business and share the cost / risk of development. 

Have I got your attention yet?

We normally sell this to course in accelerators for $2,000
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Course 1: Validation

How to talk to customers,
and validate your business
with real market response.
Data not Assumptions.

Get the tools you need to get the insights you want from your potential customers. Turn those insights into data and find the perfect messaging to build an inbound funnel and define a solution your customers want to buy.


We know start ups don't like spending that kind of money.

So, as part of this test, We're giving it away for $100 to see if we keep selling to incubators, or sell direct. It includes email support, office hours and more.

So... You in?

What if we offer a 30 day, no questions asked

Yep, We’re offering a 30 day no-questions asked guarantee.  Jump in, look around, try it out.  If you don’t want to do it, just tell us and we’ll give you your money back.  that’s it.  So…  With no risk…  What do you say? 

Course 1: Next Steps

Course 1 is all about validation. We have some KPIs that give you the confidence you need to move forward.  If you don’t hit them on the first try, try again.  Some people want to jump ahead, but it will bite you later.  Keep on refining your solution at this stage to save you hundreds of thousands developing a solution that may never scale!

Thanks for signing up.

We’ll send you a coupon code and sign up information in the next 2 business days. Can’t wait to work with you!

Course 5: Conversion Optimization

Oh, you thought you were done? You’re not done. But now we get to the fun stuff.  Set up tracking analytics and focus on driving traffic and conversion.  There’s nothing better than waking up to a full page of orders from FREE traffic.  

“But I’m launching another product!” or “My market is changing.” We have a course for that too, but you already have it.  Jump back to course 1 and let’s go again! Chances are we’ve updated again too! 

Want to jump right in to conversion optimization?  We can help! Just get in touch! 

Course 4: PRDs and POCs

Creating a PRD / POC is a critical step in development that a lot of people skip. Trust me, we’ve seen how bad that can go later.  The last thing you want is to solve a problem, but price yourself out of the only market that cares. These documents build alignment in your team, help to resolve development priority, and ensure you can profit from your venture. 

“Wait, my numbers don’t quite work!!” – Fear not, at this point there’s always a solution.  You can go back to course 1 and find a new story to sell the product you have, or go back to course 3 and see is a different solution is just as interesting to your market. 

If everything is lined up, the only thing left is to sell. Grab course 5 and build those pages that convert! Want to jump in to this course?  Drop us a line and we’ll see if we can help. 

Course 3: Landing Pages

Build and test landing pages to prove the solution you’re building is exactly what your customers are looking for! Use this process to define your product to match the market need and ensure you can make money as you scale your solution. 

Didn’t quite get the results you were expecting? No problem.  Take what you learned in course 2 to find a new angle, or go back to course 1 and refine your problem.  Sometimes the problem resonates, but people don’t want a solution, they just want to complain. 

Want to Skip directly to this course?  Drop us a line and we’ll see what we can do!

Course 2: Competitive Analysis

Through this course you find out what your competition is doing, and how you can shine above the noise! Competition isn’t always just another product – it can be a user behaviour or just being lazy.  

Find and test to find your proven differentiation from your competitors. 

Want to jump into this course?  Drop us a line.